MADISON, N.J., (April 28, 2026) — ERA Real Estate, a global franchising leader and subsidiary of Compass International Holdings (NYSE: COMP), today announced its latest affiliation in Richmond, Va., ICON Realty Group, LLC, a full-service brokerage celebrating a decade of growth and success. ICON brings together more than 60 independent real estate advisors and serves clients throughout central Virginia.
ICON Realty Group is led by a highly experienced executive team, including Catina Jones, founder, principal broker, and owner; Robert Jones, chief operating officer and owner; and Dakia Knight, managing broker. The leadership team is further strengthened by Asha Wright, supervising broker; Colby Kay, senior vice president of the commercial division; and agent advisory members Shameka Washington, Steve Moss, and Tiffany Smith.
Catina Jones began her career in banking, where she spent over a decade as a relationship banker before transitioning into real estate. She quickly established herself as a high-performing salesperson and went on to build a successful residential sales team, ultimately founding ICON Realty Group. Robert Jones brings more than 25 years of experience in real estate investment and sales, overseeing the company’s commercial operations. Dakia Knight, who was promoted to managing broker in 2019 after building a reputation as a top-producing agent, currently also serves as President of the Richmond Association of REALTORS®.
Together, this dynamic leadership team brings more than 60 years of real estate expertise across Virginia, backed by a strong foundation in banking, investment, sales, and brokerage operations, delivering strategic insight, market expertise, and exceptional results for clients. the firm is able to assist clients across a wide range of sectors, including luxury properties, historic homes, investment sales, new construction, mortgage services, settlement services, commercial real estate, strategic leasing, and land development. ICON Realty Group is also recognized for its commitment to attainable housing.
The firm’s leadership and agents specialize in a wide range of sectors, including luxury properties, historic homes, investment sales, new construction, mortgage services, settlement services, commercial real estate, strategic leasing, and land development. ICON Realty Group is also recognized for its commitment to attainable housing and maintains strong partnerships with local non-profit housing builders.
As part of the ERA® network, the full-service company and its affiliated real estate advisors will now be equipped with powerful business-building tools, comprehensive professional development resources, and innovative marketing programs designed to connect buyers and sellers more effectively, helping to drive production. Through its connection to Compass International Holdings (CIH), the firm will also gain access to a robust technology stack and strategic partnerships, namely with Redfin, which will provide expanded listing exposure and marketing flexibility. These new assets will help ICON circumvent the challenges many independent brokerages face when attempting to compete at scale and remain competitive despite rising costs associated with technology, recruiting, and other operational resources.
As industry dynamics continue to evolve, the ICON leadership team sought a long-term strategy to balance its existing brand identity and autonomy with the need for efficiency and scalability. The ERA Powered branding option provided the ideal solution by offering the backing of a national platform without forcing the brokerage to abandon its established local reputation.
The firm, which will now operate as ICON Realty Group ERA Powered, is headquartered in Richmond, a dynamic capital city known for its historic character, cultural diversity, and expanding economy. With strong employment opportunities across finance, healthcare, and technology, along with access to parks, museums, and vibrant neighborhoods, Richmond continues to attract a broad spectrum of homebuyers and investors. Richmond ranks in the top 15 as one of the “Best Places to Live in America” by Niche, 2026.
Details:
- Advisors will benefit from a best‑in‑class, tech‑driven ecosystem and global network, including enhanced marketing exposure for “Coming Soon” listings on Redfin as a result of the recent partnership between CIH and Rocket-Redfin. Through the partnership, sellers can test pricing and hone their listing without incurring negative insights like days on market or price drop history — while all buyer inquiries are sent directly to the original listing agent.
- Through its connection to CIH, ICON gains access to a global network of more than 340,000 real estate professionals, strengthening collaboration, referrals, and long-term growth opportunities.
- Recruiting efforts will be strengthened by the ERA® brand’s highly engaged global referral network and advanced technology ecosystem, including the MoxiWorks® platform, which enables a seamless, fast, and connected client experience designed to increase productivity and drive business growth.
- Team ERA University, the brand’s comprehensive learning platform, will support organic growth by providing affiliates with access to extensive professional development resources offered in a variety of flexible formats.
- Through the ERA Powered model, ICON Realty Group ERA Powered will preserve its independence and established brand identity, while leveraging the ERA® brand’s comprehensive tools, resources, training and coaching support.
- A new ERA relationship with the software company Canva will provide affiliated advisors with Canva Enterprise accounts at no additional cost.
Quotes:
“Catina, Robert and Dakia bring a powerful combination of local experience, person-focused leadership and community commitment that has fueled their success in the area over the past decade. Their deep Richmond roots, paired with a diverse range of expertise across all areas of real estate, position them extremely well in one of the region’s most dynamic and growing markets. Just as importantly, their focus on culture and agent development aligns seamlessly with our priorities at ERA. We are proud to welcome ICON Realty Group ERA Powered to the network, and we look forward to seeing their growth plans come to fruition.”
– Alex Vidal, president of ERA Real Estate
“The real estate landscape is evolving rapidly, and independent brokerages need greater support, resources and strategic alignment to remain competitive and sustainable. Our decision to affiliate with ERA Real Estate ultimately came down to four key factors: our aligned cultures, the strength of the Compass technology stack, the depth of the ERA broker network and support system, and the opportunity for scalable growth. After attending several ERA® brand events, it was clear we had found the right fit. It felt like we were already among colleagues who were genuinely invested in each other’s success. While we’ve built a strong, independent business, we often relied on instinct and learned through experience. With ERA, we now have access to a collaborative network of professionals, along with powerful tools and resources that will enhance our productivity and help us stay competitive in an ever-changing market.”
– Catina Jones, principal broker/owner and founder, ICON Realty Group ERA Powered
“Scalability has quickly become essential for any successful modern real estate brokerage. Knowing that, we decided to join the ERA brand to immediately pursue future growth opportunities that wouldn’t have been possible earlier. In the short term, we have plans for multiple acquisitions within our first year with the brand, and beyond that, we hope to continue to partner with fellow independent owners who promote a culture similar to ours. It isn’t just about growth; it’s about growing the right way.”
– Robert Jones, COO/owner, ICON Realty Group ERA Powered
“Our advisors aren’t just salespeople; they’re compassionate area experts who have a knack for guiding clients through some of the most important decisions of their lives. We focus on helping clients make smart, secure choices that support their lifestyle goals, while providing our team with strong backend support and proven training. This emphasis on continuous development is at the heart of all that we do, and we see that reflected in the ERA leadership team, which further reinforces our belief that this is the right move for all of us.”
– Dakia Knight, managing broker, ICON Realty Group ERA Powered
About ERA Real Estate
ERA Real Estate knows that real estate is as local as it gets. We believe that our core business values of collaboration, innovation, diversity and growth are needed more than ever. As a global leader in the residential real estate industry for over 50 years, ERA features a powerful network of like-minded entrepreneurs supported by the brand’s game-changing technology, products and powerful lead generation.
The ERA network includes more than 39,000 affiliated brokers and independent sales associates and over 2,200 offices throughout the United States and 37 other countries and territories.
ERA Franchise Systems LLC (www.ERA.com) which operates the ERA Real Estate system, is a subsidiary of Compass International Holdings (NYSE: COMP), a global provider of real estate services. ERA Real Estate information is available at www.ERA.com.
© 2026 ERA Franchise Systems LLC. All rights reserved. ERA® and the ERA Logo are registered service marks owned by ERA Franchise Systems LLC. ERA Franchise Systems LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each franchise is independently owned and operated.
Media Contact:
Randi Rispoli
ERA Real Estate
973-407-5241Randi.Rispoli@anywhere.re
